What is the primary purpose of the 'Ligtas Tigdas' campaign?

The primary purpose of the 'Ligtas Tigdas' campaign is to vaccinate against measles. This initiative is particularly focused on raising awareness about the importance of measles immunization to prevent outbreaks of the disease, which can have severe health consequences, especially in young children. Vaccination is a key strategy in public health aimed at achieving herd immunity, thereby protecting vulnerable populations who may not be able to receive the vaccine.

By concentrating efforts on measles vaccination, the campaign strives to reduce incidence rates and ultimately eradicate the disease within communities. This aligns with broader public health goals of ensuring that all children receive timely vaccinations, which is crucial for controlling and preventing vaccine-preventable diseases. The campaign plays a vital role in educating parents and encouraging them to take their children for vaccinations, thereby directly addressing public health safety and promoting overall community health.